Band to Release iPhone Album App

Snow Patrol and its label Fiction/Polydor will release an interactive iPhone/iPod Touch application to coincide with the band's next album. From Music Week:

The application, which will be downloadable online, will enable fans to access a raft of extra content including artwork, behind-the-scenes images and lyrics via the touch screen of their handsets, marking the first time a music artist has made use of the iPhone's extra capabilities.

Turning content into an iPhone application initially seemed like a loophole in the iTunes App Store, but Snow Patrol's effort could signal a wave of new applications that blend interactivity, content and branding.

(Via CNET's Digital Noise blog)

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