Chris Nuttall from the Financial Times says Oprah Winfrey will likely “endorse” the Kindle on today’s show:
Amazon is featuring a trailer of her Friday show on its site with Oprah talking about her new “favourite gadget” which is “life changing for me.” From a side-on view, the product she is talking about looks very [much] like a Kindle.
In an email to subscribers, Amazon says its founder Jeff Bezos will be appearing on Oprah to talk to her about her new favourite gadget.
It’ll be interesting to see if Oprah’s influence extends to a $359 device (or a $309 device, after application of the Oprah-approved promo code). And if the Oprah effect leads to a Kindle spike, will Amazon finally reveal sales figures?