Much of the conversation in publishing today revolves around ebooks, digital reading, and the exploding mobile web. As it should. But of course print books are still the cash cow for most publishers, and will remain an important revenue stream and delivery format for some time to come.
We’ve lined up several sessions meant to address the challenges of retaining and sustaining a print business and workflow alongside the need to innovate and experiment with digital and mobile reading:
- Digital Printing
- Running Two Companies—Taking Book Publishing beyond Publishing Books
- The Digital Marketing Wave: Handselling in a Networked World
- Case Study: Lessons Learned from TOC 2009 to Grow my Publishing Business
- Going Beyond Ebooks: One Publisher’s Journey from a Book to Training, Print to Digital
While you’re checking out the sessions, you can also create a personalized conference schedule on the conference website.