Steven Rosenbaum
How to de-risk book publishing
Finding indicators that reduce risk and improve the likelihood of success
The nature of book publishing is changing, in ways big and small. In fact, the very nature of what a book ‘is’ is shifting. But that’s not what I’ve been thinking about these past few days. No, my exploration today is about authors – and what the author of the future needs to do in order to be good partners with their publisher.