ENTRIES TAGGED "ads in books"

Business models to monetize publishing in the digital era

Business models to monetize publishing in the digital era

The third in a series looking at the major themes of this year's TOC conference.

Several overriding themes permeated this year's Tools of Change for Publishing conference. The third in a series looking at five major themes, here we look at monetization in publishing, including subscription/access models, freemium, and ad-based models.