ENTRIES TAGGED "ebook innovation"
Publishing News: Pushing ebooks beyond skeuomorph boundaries
Jeff Gomez on ebook innovation, data journalism projects progress, and Amazon may be losing the ereading revolution.
Screens should be portals, not skeuomorphic containers
Jeff Gomez, VP of online consumer sales and marketing at Penguin Group, took a look this week at the issue of ebooks in the publishing ecosystem and argued that “we’re focusing in all the wrong places.”
Too much attention is being paid to pricing, format, business models and gadgetry, Gomez says, and notes the more important aspects that are being sidelined: “Namely, how can we use digital devices to change the way we tell stories? How will the ebook change the novel? And how will writers respond to a world where they can think beyond the boundaries of text, print, and covers?” He argues that instead of innovating, “we’re just creating another skeuomorph,” where readers are experiencing books on screens the same way they did on print.