ENTRIES TAGGED "future of search"

Metadata isn't a chore, it's a necessity

Laura Dawson on how metadata keeps publishers relevant.

by Jenn Webb | @JennWebb | +Jenn Webb | January 24, 2011

Ignoring metadata is akin to chopping a tomato with a butter knife: bad idea. In this interview, Firebrand Technologies content chief Laura Dawson explains why metadata is an integral part of digital publishing.