ENTRIES TAGGED "native apps"

Mobile native publishing: The rise of dynamic content services

Why our concept of content must evolve in the post-PC era.

One reason that industry disruptions prove so vexing to market leaders is that disruptive waves simultaneously barrel through assumptions about customer needs, industry economics and operational best practices.

Consider the case of┬áthe motion picture business, an industry that was disrupted when the “talkie” — once derided as a costly gimmick — subsumed the silent picture in the 1920s.

The takeaway from the film industry’s transition is instructive. The talkie not only changed how movies were made and the economics of the business itself, but critically, it changed our concept of what a movie could be. Read more…

Comments: 4 |
Publishing News: HTML5 may be winning the war against apps

Publishing News: HTML5 may be winning the war against apps

Publisher moves lean toward HTML5, MIT students present news reporting solutions, and Penguin and Macmillan respond to the DOJ.

Some are sticking with apps, but many publishers are choosing HTML5-based solutions; students at MIT have solutions for news; and Penguin and Macmillan tell the DOJ they weren't involved in price fixing.

Comments: 5 |
The art of marrying content with mobile apps

The art of marrying content with mobile apps

Gurvinder Batra on KiwiTech's publishing-specific approach.

In this TOC Podcast, KiwiTech founder and CTO Gurvinder Batra talks about how his company masters the challenges of developing apps for the publishing industry. He also says native apps are a better option than EPUB.

Comments: 12 |
Ubiquity and revenue streams: How HTML5 can help publishers

Ubiquity and revenue streams: How HTML5 can help publishers

Google's Marcin Wichary brings HTML5 into perspective for publishers.

Should publishers jump on the HTML5 bandwagon? Marcin Wichary, senior user experience designer at Google, discusses the benefits and opportunities.

Comments: 4 |