ENTRIES TAGGED "politico"

Politico Expands Content Sharing Service

Here's a sliver of positivity from the gloomy news business: Politico's content sharing network has added more than 100 clients since launching in September. From Editor & Publisher: Politico Network, which makes the political news Web site's content available in exchange for advertising placement, launched Sept. 9, according to Beth Frerking, an assistant managing editor. Newspapers and broadcast outlets…

Comments Off |

Target, Serve and Adapt: A Simple Model for Audience Development

Shifting audiences have pushed publishing into a perpetual beta, but trailblazing companies have found a way to adapt.

Comments Off |

Politico Expanding Staff, Circulation and Ad Space

Politico doesn't shy from a challenge. The upstart political news outlet is expanding its newsroom, increasing its circulation, and claiming tough-to-sell advertising space from other media outlets. From the New York Times: Looking for a new revenue source, it recently created Politico Network, working with a handful of newspapers, including The Atlanta Journal-Constitution and The Plain Dealer in Cleveland….

Comments Off |