ENTRIES TAGGED "publishers"
Direct channels give publishers full access to their data streams.
A recent O'Reilly customer survey revealed unusual results (e.g. laptops/desktops remain popular ereading devices). These sorts of insights are made possible by O'Reilly's direct sales channel.
Proprietary ebook formats and rights restrictions are holding consumers back.
The music industry has shown that you need to offer consumers a universal format and content without rights restrictions. So when will publishers pay attention?
The problem for publishers is that customers don't know what a book is anymore.
The publishing world needs some new language that describes what happens and, more importantly, what is possible when the words are separated from the paper.
Add a painting tool to a book with HTML5's Canvas.
This excerpt from "HTML5 for Publishers" shows how a simple finger painting canvas can be added to an HTML5-based children's book
As Amazon launches a romance imprint, here's a look at some of its other publishing efforts.
Wondering if Amazon is a competitor to publishers? Take a look at the company's growing number of imprints and publishing projects.
Matthew Carlson on what iPad magazine publishers can do to better serve readers.
Treating iPad magazines as if they were print leaves consumer interaction opportunities on the table. Matthew Carlson, principal of experience strategy and design at Hot Studio Inc., says it's time to set the content free.
Publishers have data, but they need to know what to do with it.
Kirk Biglione, partner at Oxford Media Works, talks about how publishers can gather various types of data and put it to use.