ENTRIES TAGGED "publishers"
Direct sales uncover hidden trends for publishers
Direct channels give publishers full access to their data streams.
A recent O'Reilly customer survey revealed unusual results (e.g. laptops/desktops remain popular ereading devices). These sorts of insights are made possible by O'Reilly's direct sales channel.
It's time for a unified ebook format and the end of DRM
Proprietary ebook formats and rights restrictions are holding consumers back.
The music industry has shown that you need to offer consumers a universal format and content without rights restrictions. So when will publishers pay attention?
Why the fuss about iBooks Author?
Apple's intent has never been to improve the book publishing industry.
Apple doesn't have an objective to move the publishing industry forward. With iBooks Author, the company sees an opportunity to reinvent this industry within its own closed ecosystem.
Quid pro quo will define the author-publisher relationship
Peter Meyers on HTML5, ebook formats and the evolution of publishers and authors.
In this video interview, author and digital book producer Peter Meyers addresses the state of ebooks and book apps and weighs in on the changing relationship between authors and publishers.
The paperless book
The problem for publishers is that customers don't know what a book is anymore.
The publishing world needs some new language that describes what happens and, more importantly, what is possible when the words are separated from the paper.
HTML5 for publishers: Drawing on the screen
Add a painting tool to a book with HTML5's Canvas.
This excerpt from "HTML5 for Publishers" shows how a simple finger painting canvas can be added to an HTML5-based children's book
The problem with Amazon's Kindle Owners' Lending Library
The Kindle Lending Library needs a pay-for-performance model, not a flat fee.
For Amazon's new lending program to be mutually beneficial, the flat-fee compensation model needs to be replaced by a usage spectrum: The more a title is borrowed, the higher the fee to the publisher and author.
How many imprints does Amazon run?
As Amazon launches a romance imprint, here's a look at some of its other publishing efforts.
Wondering if Amazon is a competitor to publishers? Take a look at the company's growing number of imprints and publishing projects.
View the iPad as a magazine opportunity, not a container
Matthew Carlson on what iPad magazine publishers can do to better serve readers.
Treating iPad magazines as if they were print leaves consumer interaction opportunities on the table. Matthew Carlson, principal of experience strategy and design at Hot Studio Inc., says it's time to set the content free.
For publishing, sales info is the tip of the data iceberg
Publishers have data, but they need to know what to do with it.
Kirk Biglione, partner at Oxford Media Works, talks about how publishers can gather various types of data and put it to use.