ENTRIES TAGGED "recommended reading"
TOC Recommended Reading
In Defense of Piracy (Lawrence Lessig, Wall Street Journal) The return of this "remix" culture could drive extraordinary economic growth, if encouraged, and properly balanced. It could return our culture to a practice that has marked every culture in human history — save a few in the developed world for much of the 20th century — where many create as…
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The Future Is A Foreign Country (Timo Hannay, Nascent) As with my journey to Japan, my personal response to all this internet-enabled weirdness was one of almost unadulterated joy. The fact that it is disrupting publishing is, I think, the single most important reason that I've come into the industry. How boring the last 550 years since Gutenberg have…
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The Live Web (Doc Searls, Doc Searls Weblog) The Web isn't just real estate. It's a habitat, an environment, an ever-increasingly-connected place where fecundity rules, vivifying business, culture and everything else that thrives there. It is alive. Putting the "book" back in Facebook (Dan Piepenbring, if:book) Despite the presence of "book" in its title, few critics to my knowledge…
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Direct-To-Fan: Radiohead, Marillion And The End Of Labels (Robert Andrews, paidContent.org) 80s rock group Marillion, hardly a Top 10 draw nowadays, engages its fans so closely that they funded its latest album to the tune of £360,000. Erik Nielsen, who masterminded the strategy as MD of Marillion's Intact Records business arm, told our London EconMusic conference: "About a decade…
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The End (Boris Kachka, New York Magazine) The kind of targeted, curated lists editors would love to publish will work even better in an electronic, niche-driven world, if only the innovators can get them there. Those owners who are genuinely interested in the industry's long-term survival would do well to hire scrappy entrepreneurs at every level, people who think…
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Digital Newspapers and Digital History (Adam Hodgkin, Exact Editions) A Kindle for books, a Plastic Logic napkin for newspapers, and no doubt an iMag reader of some kind for magazines. That way lies madness. Google have a better plan [to] try to deliver everything through a web browser. That should work in the direction of universal access. I hope…
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Create Digital First (Martyn Daniels, Brave New World) Today we are the start of a digital consumer offer but it is in the main based on yesterday's physical cost model, processes and perceptions. Merely taking the finished book and generating a digital rendition that mirrors the physical one is what music did with CDs. Is it logical to merely replicate…
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Transforming American Newspapers (Part 1) (Vin Crosby, Digital Deliverance) Contrary to myopia of many newspaper executives, advertisers aren't newspapers' primary customers. Although advertising revenues may be sunshine for newspaper executives, the roots of their business are readers. A newspaper with readers will attract advertisers but a newspaper without readers will not. Readers ultimately support and sustain the newspaper business. (Via…
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This is Not a Comment (Derek Powazek, Powazek.com) Chastising all internet commenters for the actions of the loudest, craziest ones is no different that swearing off all newspapers because of Jason Blair. Silicon Valley's benevolent dictatorship (Rebecca MacKinnon, RConversation) The guys running Google, Apple, Microsoft, and many other companies represented at the Fortune Brainstorm are the benevolent dictators of the…
TOC Recommended Reading
Ebooks and the Iphone (Publishing Frontier) So by selling books as $5 iPhone books instead of $7 paperbacks, the publisher makes $0.90 per book. And, of course, if the publisher charged $6.99 for the iPhone book, the numbers would be $4.89 received from Apple – $0.70 royalty – $0.05 PPB [printing, paper, binding] – $0.40 art, promotion, etc = $3.74,…