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Dear Amazon: This is the Wrong Way to Attract Publishers

Opinions on the Kindle are most definitely mixed. Which is fine, and to be expected.

But one of the most important things for Amazon if they want this thing to work is to make it easy for publishers (and I use that term loosely) to get content into the darned thing. Not only is it too complicated, right now if you want to, say, add a blog, it’s essentially a black hole:

Hi Andrew,

I can’t really say [when the blog will be added]. We have a rather large ingestion queue, and any timeframe would be complete speculation at this point. "As soon as we can" is pretty much the standard response. I do apologize for the lack of specificity.

Regards,

Logan Smith

That was February 27. If they keep this up, someone else (ahem) will probably resolve the matter for them.

I have no idea why this isn’t either (a.) completely self service, or if not, then (b.) something that’s measured in a time increment smaller than weeks.

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  • http://kfahlgren.com/blog Keith Fahlgren

    Wow, that’s pretty incredible, especially given that Amazon is theoretically a technology company, at least in part. Given the ubiquity of standardized RSS & Atom feeds and cross-platform feed readers, you’d think that ingesting a new feed would be totally mechanical rather than something that takes so long that its timeframe for completion can’t even be speculated….