"Last Lecture" Success Inspires Kindle Marketing

Mac Slocum
April 21, 2008 | Permalink | Comments (1) | Listen

Perhaps catalyzed by the Kindle's new availability, Amazon recently associated the surprise success of The Last Lecture with happy Kindle owners. From an Amazon press release:

"One of the advantages for readers is that Kindle titles never go out of stock," said Steve Kessel, Senior Vice President, World Wide Digital Media at Amazon.com. "That's good for readers, and it's good for publishers too."

Ebook editions of The Last Lecture are available in Kindle, Secure eReader, Secure Mobipocket and Secure Microsoft Reader formats.

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1 Comments

Gertrude said:
June 4, 2008 2:40 AM

How inspiring Randy Pausch is! If you liked "The Last Lecture", another fantastic memoir I just read and highly recommend is "My Stroke of Insight" by Dr. Jill Bolte Taylor. Her TEDTalk video (ted.com) has been seen as many times as The Last Lecture I think, and Oprah did 4 shows on her book, so there are a lot of similarities. In My Stroke of Insight, there's a happy ending though. It's an incredible story! I hear they're making it into a movie.

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