Ebook to iPod to Hard Copy Purchase

Hugh McGuire is loving Stanza, the free ereader app for the iPhone/iPod Touch. From the Book Oven Blog:

40,000 ebook dowloads-a-day. I've got 35 of them sitting on my iPod. If you are a publisher, think long and hard about that number.

The reason I have 35 books downloaded onto my Stanza is: a) it is easy, b) it is free.

What does this mean for your business model? I don't know, but I assure you that when I finish War & Peace, I'll be buying a hard copy. And I also assure you: I love reading on that little thing.

, ,

2 Comments


bowerbird said:
November 18, 2008 3:24 PM

pay attention, publishers!

you might think
you can't sell it
if you give it away.

the reality might be
you can't sell it
_unless_ you give it away.

and, if that's too stark,
perhaps you can explain
why we will buy your books
when we can get so many
other books for free...

not just public-domain books,
but books from new authors,
and from the mid-list authors
that you previously supported.

your new books have
superior quality?

ok, that just might work.
providing you can prove it.
how will you do that?
by buying ads? :+)

-bowerbird

Nice poem, bowerbird :D I love Stanza, and I got used to read on my iPod. It's a really nice service!

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