ENTRIES TAGGED "research"
Open question: Do you trust market research surveys?
A deluge of recent ebook and ereader research raises a host of methodology questions.
As the publishing industry is inundated with statistics about user behavior, how do we determine if the reported numbers are accurate, and whether they are meaningful?
Beyond the Tag Cloud
This is an excerpt from our research paper, which will publish in concert with the StartWithXML Forum on January 13th at the McGraw-Hill Auditorium in New York. Early bird discounting for BISG members is ending soon! A good taxonomy is the backbone of your business — it's how you sort your content. It allows for effective merchandising, effective marketing –…