ENTRIES TAGGED "workplace"
Applying “Great by Choice” to publishing
First to market with the riskiest digital offering shouldn’t necessarily be the goal
I don’t think it’s news that most publishers are struggling with the same changes that accosted the music industry a few years ago. Shrinking demand for traditional products coupled with very specific needs for digital content. Challenging times are testing most sectors of the economy and companies of every type are looking for new models of operation. Why then are some companies thriving? That’s the subject of a book I read recently called Great by Choice, by Jim Collins and Morten Hansen. The subtitle, I think, is even more provocative: Uncertainty, Chaos and Luck—Why Some Thrive Despite Them All.
Speaking as a publishing recruiter and author
The best talent isn't always in the most obvious places
Mining dollars from the digital age. It’s what every publisher is concerned with lately. In my day job as recruiter, as I like to say, I’ve clinically observed publishers struggling with the new realities. By night, as I assume my guise as publisher and author, I join in the industry’s goal to utilize the latest e-tools to sell content.