At TOC: A Different Way of Doing Booth Books

Espresso Book Machine

At most of our conferences, we sell books from our booth, and last year’s TOC Conference was no exception. This year we’re trying something a bit different — including a way to browse those books virtually:
  • Test drive the Espresso Book Machine. Near the O’Reilly booth we’ve arranged a very special debut of the 2nd-generation EBM, and pre-loaded it with about 10 O’Reilly titles (including keynoter Jeff Jarvis‘ new book, What Would Google Do?, and a special “Best of TOC” compilation of some of the best writing from the past year about the future of publishing from our blog and around the Web.) You can buy any of the available titles, and have it printed on the spot. We did our best to pick titles that were well-suited to the Espresso.
  • Try all the books on Safari. You’ll hear a lot about digital books and reading at TOC, and while standalone ebooks and devices are a hot topic, Safari Books Online has been delivering subscription-based access to digital books for nearly a decade. We’ve set up something special for TOC attendees, and started off your virtual “bookshelf” with 10 of the titles on display at the O’Reilly booth. It’s a chance to experience a successful digital delivery model (now on your mobile phone too) while exploring thousands of books, videos, and articles.

The EBM is brand new, so thanks in advance for your patience when checking it out — it’ll be on display next to the O’Reilly booth in the exhibitor room next to the main ballroom. The exhibit space is open from 10 am – 4 pm on Tuesday (plus the exhibitor reception from 6-7:30 pm), and then 10am – 5pm on Wednesday.

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