ENTRIES TAGGED "search engines"

Webcast Video: Why Publishers Should Care About SEO

See the full video from the TOC Webcast: "Why Publishers Should Care About SEO," with SEO expert Jamie Low.

The Myth of the Level Digital Playing Field

In response to Kassia Krozser's post about authors and electronic publishing rights, Joe Wikert notes that the sources of digital content influence discoverability: One of the myths of the e-publishing world is that all books are on a level playing field, so you'll sell just as many with publisher X as you will with publisher Y. This simply isn't…